The team at Ehuplove and I have been working on this project for Glenfiddich Whisky early this year and today, we are ready to share a small teaser with you!
The assignment was to reinterpret the iconic Stag using various flora, while highlighting the beauty of Lunar New Year through the use of vibrant colours and shapes. I am very excited to share this with you today, before the official launch in February, right in time for 2024's Lunar New Year: The year of the Dragon....or more fittingly, the year of the Stagon. Cheers!
The assignment was to reinterpret the iconic Stag using various flora, while highlighting the beauty of Lunar New Year through the use of vibrant colours and shapes. I am very excited to share this with you today, before the official launch in February, right in time for 2024's Lunar New Year: The year of the Dragon....or more fittingly, the year of the Stagon. Cheers!
Glenfiddich pop-up store display at Gaysorn Center in Bangkok, Thailand